Once gosh pr had created The Good Food Village Trust, a charitable organisation associated with The Good Food Village, we began looking around for celebrities that would add credibility to our aim of promoting ‘palate training’ – helping give kids from all around the country a good grounding in healthy eating, from a young age. We took our campaign to Anthony Worrall Thomson who was happy to help endorse the Trust, waiving his usual fee.

We got isubscribe.co.uk and dosomethingdifferent.com together for a joint pre-Christmas booking campaign at London’s busiest railway stations the week before Christmas, distributing 40,000 flyers over 2 days, generating record bookings for both brands; with 750,000 consumers hearing about the great Christmas gifts both company’s supplied.

After sea and sand expert Dr Beach named Siesta Key in Sarasota, Florida, as America’s top beach, we were only too ready to break out our own bucket and spade and fly him over for a special event and photoshoot at the urban beach on London’s South Bank. Despite the unhelpful British summer weather, we lined up media coverage in 13 publications and eight radio interviews with the seaside aficionado, worth nearly £135,000.

The second biggest city in Texas wanted to raise the profile of its unusual variety of attractions, from snake-bite rubbed beef to cowboy experiences, bat caves and Spanish history. We donned our 10 gallon hats and in just eight days, lined up over £1.75 million of coverage, including 15 radio interviews and editorial in The Sun, The Daily Telegraph, TTG, Shortlist, National Geographic Kids, New! magazine, Essentially America, The Daily Mail and the Independent, and still had time to fit in a traditional US-style bowling tournament.

Keepmoving had 3 goals. They wanted more national press, TV and radio exposure. We secured it, £300k worth, in 2 months, a 30:1 return. They wanted exposure on moneysavingexpert.com. No problem, we also placed them on GMTV and its website. And they wanted extra site traffic, which we doubled.

As Sarasota and Bradenton has some of the best coastline in the US, how better to reel in the media than with a visit to Billingsgate fish market? Hand-picked print, online and TV journalists showed they were a dab hand with shellfish during a unique cookery experience at The Seafood Training School, a charity which teaches children and adults about fish.

Want to reach consumers face to face, without standing outside the mall, avec clipboard? Then come to us. When the Fort Lauderdale Beach on Wheels toured the UK we put women in bikinis and men in shorts and got public and press involved, wheeling the sandwagon into playgroups, dishing up free beach breakfasts, and hosting happy hours in gay hotspots. As well as bemusing the man in the picture (left), we generated 31 articles in a week, reached 5m consumers, and earned £250k worth of editorial.

When seaside-hotels.com wanted to boost interest from the family market at Los Jameos Playa in Lanzarote, we teamed up with healthy eating experts mangetoutkids.com to create a special October half-term programme encouraging young children to love fruit and veg. But we hadn’t gone bananas. Parents and kids gobbled it up, with preview media coverage worth nearly £130,000 in publications including The Sun, The Mirror, Junior and havealovelytime.com. The cherry on the courgette cake? It was so successful, they’re repeating it for twice as long in 2011.

Bestcruisedeal wanted wider print and online coverage, and greater online traffic. We said “aye aye skipper”. In just four weeks we earned a return of 156:1, welcoming aboard the News of the World, Mail on Sunday, Sunday Mirror, Sunday Telegraph, telegraph.co.uk, The Sun, Birmingham Mail, TTG, travelmole.com and travelbite.co.uk